Du lịch lữ hành (47)



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  • TVS.007510_TNT_Tim_v_Bn_sc_van_hoa_VN_ML-GT.pdf.jpg
  • Sách/Book


  • Authors: Trần Ngọc Thêm (2001)

  • Tác giả cuốn sách Tìm về bản sắc văn hóa Việt Nam: cái nhìn hệ thống – loại hình mà tôi đang giới thiệu với các bạn – Tiến sĩ khoa học Trần Ngọc Thêm – vốn xuất thân là một nhà ngôn ngữ toán rồi trở thành một chuyên gia ngôn ngữ học nghiên cứu về ngữ pháp – ngữ nghĩa văn bản.

  • TVS.007509_Instructor's manual to accompany Professional management of -- Martin, Robert J_, 1927- -- 3rd ed_, New York, New York State, 1998-GT.pdf.jpg
  • Sách/Book


  • Authors: Robert J. Martin (1998)

  • This text is designed for the required housekeeping/front office course in two- and four-year hospitality programmes. The third edition includes a new chapter on computer applications for operational housekeeping and inventory control, and discussions of hiring practices for large hotels.

  • TVS.007508_Handbook of Tourism Entrepreneurship (Research Handbooks in -- Rob Hallak, Craig Lee (eds_) -- Research Handbooks in Tourism, 2024-GT.pdf.jpg
  • Sách/Book


  • Authors: Rob Hallak; Craig Lee (2024)

  • Offering an original contribution to the literature on tourism entrepreneurship and presenting directions for future research, this Handbook is a key resource for academics in entrepreneurship and tourism management. Its many practical recommendations will also appeal to practitioners, policymakers, and destination managers.

  • TVS.007507_Accounting Essentials for Hospitality Managers -- Chris Guilding -- 3rd ed, London, 2014 -GT.pdf.jpg
  • Sách/Book


  • Authors: Chris Guilding (2013)

  • The book is written in an accessible and engaging style and structured logically with useful features throughout to aid students’ learning and understanding. It is a key resource for all future hospitality managers.

  • TVS.007506_Hospitality Branding (Cornell Hospitality Management_ Best -- Chekitan S_ Dev -- Cornell Hospitality Management_ Best Practices, 1, 2017-GT.pdf.jpg
  • Sách/Book


  • Authors: Chekitan S. Dev (2012)

  • Business strategy once began with marketing and incorporated branding as one of its elements; today the brand drives marketing within the larger hospitality enterprise. Not only has it become the chief means of attracting customers, it has, more broadly, become the chief organizing principle for most hospitality organizations.

  • TVS.007504_Introducing Language and Intercultural Communication -- Jane Jackson -- 3, 2023 -- Routledge, Taylor & Francis Group -- 9781000984484 -GT.pdf.jpg
  • Sách/Book


  • Authors: Jane Jackson (2023)

  • This fully updated third edition of Introducing Language and Intercultural Communication provides an accessible, lively introduction for students who are new to the study of intercultural communication, with special attention devoted to the language dimension.

  • TVS.007503_Spa Management_ An Introduction -- Mary S_ Wisnom, Lisa L_ Capozio -- 2020-01-10 -- XanEdu Publishing, Incorporated -- 9781975076238 -GT.pdf.jpg
  • Sách/Book


  • Authors: Mary S. Wisnom (2020)

  • This book provides instruction on the basics of the business, best practices for spa and wellness management, and offers a vision for how the field can grow.

  • TVS.007502_Strategic Management for Tourism, Hospitality and Events -- Nigel G_ Evans_ -- 4, PS, 2024 -- Routledge -GT.pdf.jpg
  • Sách/Book


  • Authors: Nigel G. Evans (2024)

  • It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.

  • TVS.007495_The Fundamentals of Event Design -- Vladimir Antchak_ Olivia Ramsbottom -- Abingdon, Oxon, 2019 -- Routledge, Taylor & Francis Group -GT.pdf.jpg
  • Sách/Book


  • Authors: Vladimir Antchak (2020)

  • This is the first textbook in event design that integrates areas of anthropology, social psychology, management, marketing, graphic design and interactivity. Focusing on bringing theory into practice, this is essential reading for all Events Management students

  • TVS.007491_Professional Event Coordination  2nd Edition -- Silvers, Julia Rutherford-GT.pdf.jpg
  • Sách/Book


  • Authors: Julia Rutherford Silvers (2012)

  • A fully updated guide to the state-of-the-art guidelines, strategies, and new technologies in modern event planning A must-have resource for every event planner, manager, caterer, and student, this in-depth guide covers all aspects of the event planning process

  • TVS.007490_Issues in Cultural Tourism Studies -- Melanie K_ Smith -- Taylor & Francis Ltd, Abingdon, Oxon, 2016-GT.pdf.jpg
  • Sách/Book


  • Authors: Melanie K. Smith (2016)

  • This title provides an influential summary and synthesis of all of the major issues in global cultural tourism presented in an accessible way using a diverse range of international case studies

  • TVS.007489_How Baking Works_ Exploring the Fundamentals of Baking -- Paula Figoni -- 3rd ed_, Hoboken, N_J, New Jersey, 2011-GT.pdf.jpg
  • Sách/Book


  • Authors: Paula Figoni (2021)

  • The essence of baking is chemistry, and anyone who wants to be a master pastry chem must understand the principles and science that make baking work. Learn the whys and hows of every chemical reaction, essential ingredient, and technique.

  • TVS.007488_Hotel and Hospitality English (Collins English for Work)-GT.pdf.jpg
  • Sách/Book


  • Authors: Mike Seymour (2011)

  • This unique self-study course is for elementary-level adults who need English for the hospitality industry, such as workers in hotels and restaurants. Ideal for front-line staff who need to communicate confidently in English to maintain good customer relations.