Item Infomation
| Title: | Innovation project management : methods, case studies, and tools for managing innovation projects |
| Authors: | Harold Kerzner |
| Keywords: | Technological innovations | Project management | Quản lý dự án | Đổi mới công nghệ |
| Issue Date: | 2023 |
| Publisher: | John Wiley & Sons |
| Abstract: | It includes six all new case studies, featuring a dive into brand management innovation from Lego. Each case study contains questions for discussion, and instructors have access to an Instructor’s Manual via the book’s companion website. |
| URI: | http://thuvienso.thanglong.edu.vn//handle/TLU/12296 |
| Appears in Collections | 1-Kinh tế - Quản lý |
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