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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Harold Kerzner | - |
| dc.date.accessioned | 2025-01-16T09:18:57Z | - |
| dc.date.available | 2025-01-16T09:18:57Z | - |
| dc.date.issued | 2023 | - |
| dc.identifier.uri | http://thuvienso.thanglong.edu.vn//handle/TLU/12296 | - |
| dc.description.abstract | It includes six all new case studies, featuring a dive into brand management innovation from Lego. Each case study contains questions for discussion, and instructors have access to an Instructor’s Manual via the book’s companion website. | vi |
| dc.language.iso | en | vi |
| dc.publisher | John Wiley & Sons | vi |
| dc.subject | Technological innovations | Project management | Quản lý dự án | Đổi mới công nghệ | vi |
| dc.title | Innovation project management : methods, case studies, and tools for managing innovation projects | vi |
| dc.type | Sách/Book | vi |
| Appears in Collections | 1-Kinh tế - Quản lý | |
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