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  • Sách/Book

  • Event studies : theory and management for planned events

    • Authors: Donald Getz (2024)

  • Fully updated and revised in its fifth edition, Event Studies remains the most comprehensive book devoted to developing knowledge and theory about event management and event tourism, focusing on the study of events, the event experience and meanings associated with them. This insightful volume will be an invaluable resource for all undergraduate students of events studies throughout their degree programmes.
  • Sách/Book

  • An introduction to intercultural communication : identities in a global community

    • Authors: Fred E. Jandt (2021)

  • The Tenth Edition of An Introduction to Intercultural Communication prepares today's readers to successfully navigate our increasingly global community. Fred E. Jandt introduces essential communication skills and concepts that will enable readers to interact successfully with different cultures and ethnic groups. Jandt offers readers unique insights into intercultural communication, at home and abroad, through an emphasis on history, culture, and popular media.
  • Sách/Book

  • Cultural tourism

    • Authors: Hilary du Cros (2014)

  • The current edition takes this further to base the discussion of cultural tourism in the theory and practice of cultural and heritage management (CM and CHM), under the understanding that for tourism to thrive, a balanced approach to the resource base it uses must be maintained.