Item Infomation
| Title: | Project marketing : a practical approach |
| Authors: | Phadtare, Milind Trivikram |
| Keywords: | Industrial marketing; Project marketing; Tiếp thị dự án; Lập kế hoạch |
| Issue Date: | 2023 |
| Publisher: | Routledge |
| Abstract: | This book is a comprehensive and practical guide to project marketing-a crucial aspect of businesses worldwide. It encompasses a variety of key infrastructure projects such as roads, airports, ports, power, irrigation, commercial, and industrial buildings. |
| URI: | http://thuvienso.thanglong.edu.vn//handle/TLU/14560 |
| Appears in Collections | 1-Kinh tế - Quản lý |
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