Thông tin tài liệu
Thông tin siêu dữ liệu biểu ghi
| Trường DC | Giá trị | Ngôn ngữ |
|---|---|---|
| dc.contributor | LaForge, Raymond W | - |
| dc.contributor | Avila, Ramon A | - |
| dc.contributor | Schwepker, Charles H | - |
| dc.contributor.author | Ingram, Thomas N | - |
| dc.date.accessioned | 2024-03-30T07:57:04Z | - |
| dc.date.available | 2024-03-30T07:57:04Z | - |
| dc.date.issued | 2020 | - |
| dc.identifier.uri | http://thuvienso.thanglong.edu.vn//handle/TLU/9758 | - |
| dc.description.abstract | This edition continues the tradition of blending the recent sales management research with real-life 'best practices' of leading sales organisations. The authors teach sales management courses and interact with sales managers and sales management professors on a regular basis. Their text focuses on the importance of employing different sales strategies for different consumer groups, as well as integrating corporate, business, marketing, and sales strategies | vi |
| dc.format.extent | 357ps | vi |
| dc.language.iso | vi | vi |
| dc.publisher | Routledge Taylor & Francis Group | vi |
| dc.subject | Sales management | vi |
| dc.subject | Business and Management | vi |
| dc.subject | Quản lý bán hàng | vi |
| dc.subject | Kinh doanh và Quản lý | vi |
| dc.title | Sales management : analysis and decision making | vi |
| dc.type | Sách/Book | vi |
| Bộ sưu tập | 1-Kinh tế - Quản lý | |
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