Item Infomation
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor | Hartline, Michael | - |
| dc.contributor | Hochstein, Bryan W | - |
| dc.contributor.author | O. C. Ferrell | - |
| dc.date.accessioned | 2024-03-11T10:03:21Z | - |
| dc.date.available | 2024-03-11T10:03:21Z | - |
| dc.date.issued | 2021 | - |
| dc.identifier.uri | http://thuvienso.thanglong.edu.vn//handle/TLU/9493 | - |
| dc.description.abstract | This edition also discusses product labeling, social media segmentation, crisis preparedness and innovation in global marketing as you learn to analyze, plan and implement effective marketing strategies. | vi |
| dc.format.extent | 562ps | vi |
| dc.language.iso | en | vi |
| dc.publisher | Cengage Learning | vi |
| dc.subject | Marketing Strategy | vi |
| dc.subject | Chiến lược tiếp thị | vi |
| dc.title | Marketing Strategy | vi |
| dc.type | Sách/Book | vi |
| Appears in Collections | 1-Kinh tế - Quản lý | |
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