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  • Sách/Book


  • Authors: Flynn, Sean Masaki (2023)

  • Economics For Dummies is the go-to reference that transforms complex economic concepts into easy-to-understand reading. With the simple explanations in this book, you’ll master key topics like supply and demand, consumer behavior, and how governments and central banks attempt to avoid—or at least ameliorate—business downturns and recessions.

  • Sách/Book


  • Authors: Dixon, Tim (2022)

  • Pearson Economics 11: The Market Economy student book includes contemporary examples, up-to-date statistics and new content that link the Year 11 syllabus to today's economic news.

  • Sách/Book


  • Authors: Sussman, Oren (2023)

  • This manuscript is based on introductory lectures on financial economics that I delivered to masters students in the Faculty of Law at the University of Oxford. We approach financial economics as an application of general economic theory to both financial markets and financial institutions. Accordingly, we present both the general economic theory and its financial applications.

  • Sách/Book


  • Authors: Massi, Marta (2023)

  • Taking a new approach to a relatively underexplored area, this book examines the concept of authenticity and its relevance to marketing management. The author draws on several disciplines, including arts, philosophy, sociology and psychology, as well as focusing on important sub-fields within the field of marketing such as consumer behaviour and tourism.

  • Sách/Book


  • Authors: Charles Horngren; Gary Sundem; William Stratton (2022)

  • Introduction to Management Accounting helps to enhance readers' ability to make effective economic decisions by encouraging them to understand the inner-workings of the concepts, rather than solely focusing on technique memorization.

  • Sách/Book


  • Authors: Brewer, Peter; Noreen, Eric; Ray Garrison (2021)

  • Its manageable chapters and clear presentation point students toward understanding, just as the needle of the compass provides direction to travelers. However, the book's authors also understand that everyone's destination may be different. Some students will become accountants, while others are destined for careers in management, marketing, or finance.

  • Sách/Book


  • Authors: Bulatov, Alexander (2023)

  • This textbook offers a comprehensive picture of the world economy, the global business environment, and international business. The book is divided into three parts, the first of which introduces readers to the essentials of the world economy, including its typology, key concepts and theories, the dynamics of the world economy, and key actors and institutions.

  • Sách/Book


  • Authors: Malaga, Krzysztof (2023)

  • This book provides a comprehensive overview of the fundamental concepts and principles of microeconomics. It introduces students to the models, assumptions, and empirical applications of modern microeconomics, as well as to the necessary mathematical tools. It covers topics such as economic behavior, consumer theory, theory of the firm, partial and general equilibrium theory, industrial organization, bargaining theory, and Pareto optimality. Students learn not only about economic outcomes at a given point of equilibrium, but also about dynamic economics, which includes both equilibrium and disequilibrium.

  • Sách/Book


  • Authors: Raghavendra, S (2023)

  • An Introduction to Economic Dynamics provides a framework for students to appreciate and understand the basic intuition behind economic models and to experiment with those models using simulation techniques in MATLAB. This book goes beyond the often-limited scope of other texts on economic models, which have largely focused on elucidating static equilibrium models. Comparative static analysis inhibits students from asking how the equilibrium position is achieved from an initial out-of-equilibrium position and limits their understanding of the dynamics that underlie such analysis.