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  • Sách/Book


  • Authors: Nancy Summers. (2016)

  • This book/workbook is a step-by-step guide through the case management process, from intake and assessment to referrals and termination. The fifth edition focuses on what is most important for readers to consider, document, and pass along in each step of the human services process. Chapters walk readers through each step of the case management process, while realistic exercises drawn from active professionals expose readers to a broad range of true-to-life circumstances and difficulties

  • Sách/Book


  • Authors: N. Gregory Mankiw (2019)

  • Mankiw’s Macroeconomics has been the number one book for the intermediate macro course since the publication of the first edition. It maintains that bestselling status by continually bringing the leading edge of macroeconomics theory, research, and policy to the classroom, explaining complex concepts with exceptional clarity. This new edition is no exception, with Greg Mankiw adding emerging macro topics and frontline empirical research studies, while improving the book's already exemplary focus on teaching students to apply the analytical tools of macroeconomics to current events and policies.

  • Sách/Book


  • Authors: David W Stewart (2019)

  • This book is about linking marketing activities and outcomes to the financial performance of the organization. The theme of the book is that the marketing function must justify its activities and use of resources in terms of its financial contributions to the firm. More specifically, the book focuses on how marketing activities generate cash flow, growth, and other financial benefits for the organization. This perspective provides a framework for long-term investments for purposes of evaluating and ranking the funding of proposed projects.

  • Sách/Book


  • Authors: Svend Hollensen (2019)

  • Globalization is the growing interdependence of national economies - involving primarily customers, producers, suppliers and governments in different markets. Global marketing therefore reflects the trend of firms selling and distributing products and services in many countries around the world

  • Sách/Book


  • Authors: Arthur O'Sullivan (2017)

  • For courses in the Principles of Economics Introduces Students to the Basic Concepts of Economics with Timely, Engaging Stories and Applications Students enter their first economics course hoping to gain a better understanding of the world around them, but often leave with their questions unanswered. Economics: Principles, Applications, and Tools is built upon the author's philosophy of using basic concepts of economics to explain a wide variety of timely, engaging, real-world economic applications. The Ninth Edition incorporates updated figures and data, while also emphasizing current topics of interest-including the severe economic downturn of recent years and the latest developments in economic thinking. It also includes newly refined Learning Objectives that introduce the concep...

  • Sách/Book


  • Authors: Bradford D. Jordan (2015)

  • Fundamentals of Investments focuses on students as investment managers, giving them information to act on by placing theory and research in the proper context. The text offers a balanced, unified treatment of the four main types of financial investments―stocks, bonds, options, and futures. Topics are organized in a way that makes them easy to apply―whether to a portfolio simulation or to real life―and supported with hands-on activities. Then, resources within Connect help students solve financial problems and apply what they’ve learned. Jordan’s managerial perspective and superior pedagogy combine with a complete digital solution to help students achieve higher outcomes in the course.

  • Sách/Book


  • Authors: David Romer (2018)

  • The book takes a broad view of the subject matter of acroeconomics. A substantial portion of the book is devoted to economic growth, and separate chapters are devoted to the natural rate of unemployment, monetary policy, and budget deficits. Within each part, the major issues and competing theories are presented and discussed. Throughout, the presentation is motivated by substantive questions about the world. Models and techniques are used extensively, but they are treated as tools for gaining insight into important issues, not as ends in themselves.

  • Sách/Book


  • Authors: William Baumol (2019)

  • This book is one of the most up-to-date macroeconomics texts on the market -- incorporating data and issues as recent as 2018. The authors combine the right level of rigor and detail to clarify even the most complicated macroeconomic concepts. An entirely new chapter closes the book by delving into some of the most important issues confronting the U.S. economy today. Throughout this edition, well-developed examples, intriguing puzzles and meaningful macroeconomic issues provide an excellent balance of theory to application while keeping you engaged and intrigued.

  • Sách/Book


  • Authors: Ben Bernanke (2019)

  • Developing on the legacy of its international author team, Principles of Macroeconomics, 5th Australian Edition, (PDF) has been adapted for the local market. By emphasizing on central ideas that shape modern macroeconomic thinking, and inferring the latest data, this edition offers a truly Australian perspective. The focus on currency and real-world relevance grounds the key concepts in relatable examples to help readers see the impact of past and present events on Australian and global economic landscapes.