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  • Sách/Book


  • Authors: Robert A. Jarrow (2024)

  • The third edition updates the text in two significant ways. First, it updates the presentation to reflect changes that have occurred in financial markets since the publication of the 2nd edition. One such change is with respect to the over-the-counter interest rate derivatives markets and the abolishment of LIBOR as a reference rate. Second, it updates the theory to reflect new research related to asset price bubbles and the valuation of options. Asset price bubbles are a reality in financial markets and their impact on derivative pricing is essential to understand. This is the only introductory textbook that contains these insights on asset price bubbles and options.

  • Sách/Book


  • Authors: John G. Marcis (1981)

  • Test Bank for Introductory Economics and Introductory Macroeconomics and Introductory Microeconomics is an instructor's aid in developing examinations for students to test their comprehension, recall, and ability to analyze and interpret the basic concepts discussed in "Introductory Economics," "Introductory Macroeconomics," and "Introductory Microeconomics." With more than 2,000 five-response, multiple-choice questions, the "Test Bank" reflects the structures of the texts.

  • Sách/Book


  • Authors: Trevor Morris (2021)

  • "This book is a pragmatic, case-rich guide to how current and future public relations professionals can apply ethical principles and the industry's codes of ethics to their day-to-day work. Authors Trevor Morris and Simon Goldsworthy draw on their years of industry experience to illustrate key ethical issues and ground them in reality, all with an international frame of reference. The book incorporates interviews with industry practitioners, frequently offering dueling perspectives, as well as recent examples of real-life complaints and disciplinary issues. Provocative questions and exercises help readers grapple with ethical dilemmas and review the key scenarios and challenges that professionals face. The book is ideal at the undergraduate, postgraduate, and continuing education le...

  • Sách/Book


  • Authors: Jacqueline M. Baker (2022)

  • This book answers the question: "How might we show examples and teach ways to refine, define, and elevate leadership by showcasing how it shows up in unexpected places?" There is no shortage of books on leadership. What's often missing is a support of and belief that leadership and the many key principles of it can show up anywhere and for anyone.

  • Sách/Book


  • Authors: Roger Vickerman (2021)

  • Encyclopedia of Transportation - containing almost 600 articles - brings a cross-cutting and integrated approach to all aspects of transportation from a variety of interdisciplinary fields including engineering, operations research, economics, geography and sociology in order to understand the changes taking place. Emphasising the interaction between these different aspects of research, it offers new solutions to modern-day problems related to transportation. Each of its nine sections is based around familiar themes, but brings together the views of experts from different disciplinary perspectives.

  • Sách/Book


  • Authors: Anthony Saunders (2024)

  • Financial Institutions Management: A Risk Management Approach provides an innovative approach that focuses on managing return and risk in modern financial institutions. The central theme is that the risks faced by financial institutions managers and the methods and markets through which these risks are managed are becoming increasingly similar whether an institution is chartered as a commercial bank, a savings bank, an investment bank, or an insurance company. Although the traditional nature of each sector's product activity is analyzed, a greater emphasis is placed on new areas of activities such as asset securitization, off-balance-sheet banking, and international banking.

  • Sách/Book


  • Authors: - (2022)

  • "Public Relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from the personal to the political. This comprehensive volume provides an expert overview of current scholarship, reflecting the impact of technology, society, and demographic shifts in a complex global environment. The last century saw the emergence of the public relations discipline. This expertly curated collection explores the dynamic growth in thinking about public relations' role in our changing global society, now and into the future. It reflects the challenges and perspectives of postcolonial, postmodern, feminist, critical race theory, social responsibility, sustainability, activism, as well as the profound and unpredictable impact of technological change and social ...

  • Sách/Book


  • Authors: Charles-Henri Larreur (2021)

  • Structured Finance is a textbook focusing on non-recourse financial techniques and asset-based lending. It explains the main structured finance techniques used today (LBO, project finance, asset finance and securitization) and how they compare.

  • Sách/Book


  • Authors: Georgi Popov (2022)

  • This text explains how a wide array of risk assessment tools are used including: preliminary hazard analysis, job safety analysis, task analysis, job risk assessment, personnel protective equipment hazard assessment, What If / Checklist Analysis Methods, failure mode and effect analysis (FMEA), Layers of Protection Analysis (LOPA), and bowtie analysis, among others.

  • Sách/Book


  • Authors: Clea Bourne (2022)

  • This book takes a people-centred approach to the ever-fluid and rapidly-transforming professional world of public relations (PR) in the age of digital platforms. As everyday PR work becomes increasingly shaped by the platform economy, this is transforming how the PR profession talks about itself, its issues and concerns. Drawing on different textual genres and discursive strategies, the author examines the shifting boundaries between PR and adjacent fields such as advertising, marketing and journalism and illuminates varied lifeworlds of PR professionals from different backgrounds, races and genders. Written for academics, practitioners and those interested in the world of public relations, the book will also be enjoyed by young professionals working in this interesting and fast-cha...