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  • Sách/Book


  • Authors: Gerber, James (2022)

  • A principles-­level introduction that’s accessible to students of allmajors, International Economics uses real-lifeapplications to cover both the macro and micro components of internationaleconomics. The text illuminates economic institutions and policies,as well as recent developments in the global economy, without requiring the useof higher-­level math.

  • Sách/Book


  • Authors: Craver, Charles B (2022)

  • This book thoroughly explores one of the most basic skills employed by lawyers on a regular basis. They negotiate with their own colleagues, with their own clients, and on behalf of clients with other parties. Most attorneys have had minimal training with respect to this critical area. This book is designed to demonstrate how structured bargaining interactions are.

  • Sách/Book


  • Authors: S.R. de Wet (2022)

  • The primary aim of this book was to develop an essential and all-inclusive text that exposes students to all the fundamental concepts in the field of costing with a special emphasis on the following: Cost accumulation, Cost analysis and Cost control

  • Sách/Book


  • Authors: Grigsby, Mike (2022)

  • Who is most likely to buy and what is the best way to target them? How can I use both consumer analytics and modelling to improve the impact of marketing campaigns? Marketing Analytics takes you step-by-step through these areas and more. Marketing Analytics enables you to leverage predictive techniques to measure and improve marketing performance. By exploring real-world marketing challenges, it provides clear, jargon-free explanations on how to apply different analytical models for each purpose

  • Sách/Book


  • Authors: Thompson, Leigh L (2022)

  • Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences, business and law, expertly written by the world's leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas. Providing a comprehensive overview of the key theories and concepts that have guided the field of negotiation for several decades, Leigh Thompson and Cynthia Wang demonstrate how collaborative multi-disciplinary research has enriched the study of negotiation.

  • Sách/Book


  • Authors: Das Gupta, Ananda (2022)

  • This book puts emphasis on understanding the role of HRM between organizations and people and provides an analytical approach toward encompassing HRM, employment relations, and organizational behavior. As a management discipline, HRM draws insights, models and theories from cognate disciplines and applies them to real-world settings. Further, this book discusses how current theoretical perspectives and frameworks (e.g., those related to strategic competitiveness, knowledge management, learning organization, communities of practice, etc.) can be applied by reflective practitioners to create an eco-friendly organizational culture.

  • Sách/Book


  • Authors: Walliman , Nicholas (2022)

  • Research Methods: The Basics is an accessible, user-friendly introduction to the different aspects of research theory, methods and practice. This third edition provides an expanded and fully updated resource suitable for students and practitioners in a wide range of disciplines including the natural sciences, social sciences and humanities.

  • Sách/Book


  • Authors: Heagney, Joseph (2022)

  • The Sixth Edition of this trusted bestseller offers the practical guidelines and tools project managers have come to expect, along with new information explaining changes to the PMBOK® Guide

  • Sách/Book


  • Authors: Gittus, John (2022)

  • This book is written with a view to helping individuals, whether in business or not, to negotiate effectively with all the tools of the trade. It will fully equip you with all the techniques, ploys and methods of getting the best out of all situations. And that extends far beyond business practices into many spheres of life.