Item Infomation
| Title: | Creativity for innovation management : tools and techniques for creative thinking in practice |
| Authors: | Ina Goller |
| Keywords: | Creative ability in business | Management | Sáng tạo cho quản lý đổi mới | Khả năng sáng tạo trong kinh doanh |
| Issue Date: | 2024 |
| Publisher: | Routledge |
| Abstract: | This 2nd edition has been updated throughout, including a new chapter exploring the impact of emerging technologies on creativity, further material on human-centred design, crowdsourcing and collaboration platforms, and cross-cultural differences in innovation management. |
| URI: | http://thuvienso.thanglong.edu.vn//handle/TLU/13878 |
| Appears in Collections | 1-Kinh tế - Quản lý |
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