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Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Verbeke, Alain | - |
| dc.date.accessioned | 2025-04-05T07:51:42Z | - |
| dc.date.available | 2025-04-05T07:51:42Z | - |
| dc.date.issued | 2009 | - |
| dc.identifier.uri | http://thuvienso.thanglong.edu.vn//handle/TLU/12925 | - |
| dc.description.abstract | This practical textbook shows how the key concepts from business strategy literature can be applied to multinational enterprise. Students will gain the practical knowledge and skills through a critical study of mainstream strategy models and the analysis of 45 key journal articles | vi |
| dc.format.extent | 481 p | vi |
| dc.language.iso | en | vi |
| dc.publisher | Cambridge University Press | vi |
| dc.subject | International business enterprises | vi |
| dc.subject | Strategic planning | vi |
| dc.subject | Doanh nghiệp kinh doanh quốc tế | vi |
| dc.subject | Lập kế hoạch chiến lược | vi |
| dc.title | International business strategy : rethinking the foundations of global corporate success | vi |
| dc.type | Sách/Book | vi |
| Appears in Collections | 1-Kinh tế - Quản lý | |
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