Item Infomation
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor | Swarbrooke, John | - |
| dc.contributor.author | Horner, Susan | - |
| dc.date.accessioned | 2024-08-24T02:42:16Z | - |
| dc.date.available | 2024-08-24T02:42:16Z | - |
| dc.date.issued | 2021 | - |
| dc.identifier.uri | http://thuvienso.thanglong.edu.vn//handle/TLU/10743 | - |
| dc.description.abstract | Now fully revised and updated, the fourth edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourist behaviour. It also shows them how this knowledge can be used to manage and market tourism effectively in a variety of sectors of tourism including: tour operations, hospitality, visitor attractions, transport, retail travel, cruising and airlines. | vi |
| dc.format.extent | 484p | vi |
| dc.language.iso | en | vi |
| dc.publisher | Routledge, Taylor & Francis Group | vi |
| dc.subject | Consumer behavior | vi |
| dc.subject | Tourism | vi |
| dc.subject | Hành vi của người tiêu dùng | vi |
| dc.subject | Du lịch | vi |
| dc.title | Consumer behaviour in tourism | vi |
| dc.type | Sách/Book | vi |
| Appears in Collections | 1-Kinh tế - Quản lý | |
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