Tìm kiếm theo: Tác giả Halina Starzyczná

Duyệt theo: 0-9 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
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  • TVS.007215_(SpringerBriefs in Business) Šárka Zapletalová, Halina Starzyczná - Customer Behaviour in eCommerce_ Case Studies from the Online Grocery M-GT.pdf.jpg
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  • Tác giả : Šárka Zapletalová; Halina Starzyczná (2023)

  • This book is intended for general readers and professionals interested in companies strategic orientation in connection with their online format and building and strengthening customer loyalty. In this regard, their business strategies are not considered in their full scope and complexity; instead, the book focuses more narrowly on the relationship between business strategy, buying behavior and customer loyalty