Browsing by Author Chaffey, Dave

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  • TVS.005688_TT_Dave Chaffey, Fiona Ellis-Chadwick - Digital marketing_ strategy, implementation and practice-Pearson (2019).pdf.jpg
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  • Authors: Chaffey, Dave (2021)

  • Digital Marketing provides the most comprehensive guide to all aspects of using the Internet, digital media and marketing technology to achieve the goals of integrated multichannel marketing.