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Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Bruce E. Skinner | - |
| dc.date.accessioned | 2022-05-25T07:13:42Z | - |
| dc.date.available | 2022-05-25T07:13:42Z | - |
| dc.date.issued | 2003 | - |
| dc.identifier.uri | https://thuvienso.thanglong.edu.vn/handle/TLU/3632 | - |
| dc.description.abstract | Event Sponsorship provides step-by-step guidelines for attracting, signing, and keeping sponsorship for any event, including festivals, conventions, expositions, sporting events, arts and entertainment spectaculars, charity benefits, and much more. This hands-on resource presents successful strategies and tools for staying competitive in today's market by offering corporate sponsors the highest return possible on their investment. Leading experts give real-world advice for researching and targeting prospective companies, developing a sponsorship marketing plan, creating an effective proposal, selling the sponsorship, and negotiating a deal. | vi_VN |
| dc.language.iso | en | vi_VN |
| dc.publisher | Canada : J. Wiley & Sons | vi_VN |
| dc.subject | Mã học phân HR310| Corporate sponsorship | Special events | Tài trợ sự kiện | Tổ chức sự kiện | vi_VN |
| dc.title | Event sponsorship | vi_VN |
| dc.type | Book | vi_VN |
| Appears in Collections | Thanh nhạc, du lịch, việt nam học | |
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